Communication & PR Services

Build relationships with your members and the world

Public relations and member communications program share your success

What good is the best solution if no one knows about it? How do you have two-way communications that build relationships with members and non-members? Our communication professionals will work with top media and industry analysts from around the world to get you known. The most successful and well managed associations and alliances know that communication must also happen internally. We'll collaborate with you to create programs that keep your members informed and actively involved in your activities.

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Client Profile: Smart TV Alliance

Creating a truly smart TV requires more than a fleet of engineers. How do you generate interest in such a significant opportunity? How do you ensure the entire ecosystem supports the initiative?


Inventures worked with the Smart TV Alliance to develop a strategic plan that addressed two key Alliance stakeholders – prospective members and developers. Like any good plan, it was carefully designed to fit their budget and meet their objectives. We then initiated media and industry analyst relations to educate the ecosystem and potential stakeholders. From press releases, interviews, briefings at Alliance events or tradeshows, Inventures seasoned communication professionals help guide the way and maintain consistent messaging across all platforms to ensure success.


Today, Smart TV’s are not only increasing in popularity and technical capability but are also streamlining processes across the ecosystem for product manufacturers and app developers alike. And communication helps play a critical role in garnering broad support from stakeholders around the world.

We Make a Difference

Since 1992, innovative leaders have trusted Inventures to help them expand existing, or establish new, markets by introducing powerful solutions.

We help leaders with starting or transitioning existing alliances, then collaborating with them to grow the alliance or association and its accompanying ecosystem. Our globally tested best practices, state-of-the-art web-based systems and worry-free services have supported alliances, associations and business ecosystems of all sizes in a variety of industries.

As a subsidiary of SmithBucklin, the association management and services company more organizations turn to than any other, our clients gain access to capabilities unmatched in the industry.

Contact Us

2400 Camino Ramon #375
San Ramon CA 94583 USA
T: +1.925.275.6690
F: +1.925.275.6691
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